When I started my first blog over 10 years ago, I grappled with the age-old question: “What should I write about?” When you’re just starting out, it’s easy to feel like everything’s been said before. But here’s what I’ve learned: you don’t need to worry about finding a completely new topic. All you need to do is to bring your unique perspective to the table.
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Share Your Personal Journey
I’ve found that some of my most engaging posts are the ones where I open up about my own experiences. People connect with real stories from real people. For instance, instead of a generic “How to Learn Poetry Writing” post, I could share my daily writing habit, complete with the struggles and triumphs along the way.
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Find a Fresh Angle
Even popular topics can be interesting if you approach them from a new angle. Instead of “How to Start a Blog in Nigeria,” I might write “What No One Tells You About Blogging from Aba.” It’s about challenging the expected narrative and offering insights that surprise your readers.
Focus on Providing Value
Before I hit ‘publish’ on any post, I always ask myself: “What will my readers gain from this?” I believe every post should offer something of value, whether it’s practical advice, entertainment, or inspiration. For example, “Must Read UX/UI Design Books In 2025″ not only showcases favourite design books but also provides actionable tips for my readers.
Write About Your Passions
I’ve learned that passion shines through in writing. When I write about topics I genuinely care about, like poetry writing, tech innovations in Africa, or the intricacies of Igbo culture, my enthusiasm comes alive in each letter, making the content more engaging and authentic.
Embrace the Learning Curve
Starting a blog is a journey of discovery. With each post, I’m not just sharing knowledge, I’m also learning and growing. It’s okay to not have all the answers. Sometimes, documenting your learning process can be just as valuable to readers as expert advice.
Do not forget that your unique experiences, perspectives, and voice are what will set your blog apart. So don’t be afraid to let your personality shine through in your writing.
If you’re looking to elevate your blogging game and achieve tangible results, my book, 5-Step Strategy for Successful Blogging, is your ultimate guide. Packed with actionable insights, proven strategies, and practical tips, this book is designed to help bloggers—whether beginners or seasoned writers—turn their passion into profit. Don’t just blog—blog with purpose and impact. Grab your copy today and take the first step toward transforming your blogging journey.
